Jakarta, 19 June 2025 -- PT Arçelik Hitachi Home Appliances Sales Indonesia proudly introduces a breakthrough in food storage technology with the launch of the Hitachi refrigerator Made in Japan Series R-GW670TN XK. As the officially available Made in Japan refrigerator in Indonesia, this product brings revolutionary innovation to food preservation with the highest quality standards.
"We are proud to introduce the Hitachi Made in Japan Series, a masterpiece that embodies the profound philosophy of Japanese design, radiating elegance and prestige. It features advanced cooling technology and reflects our deep commitment to improving quality of life," said Kazushi Kobayashi, Executive Sales Director of Hitachi.
Hitachi refrigerator Made in Japan Series is equipped with an exclusive Moisture Cooling System that regulate humidity levels to approximately 80%*, keeping ingredients fresh longer without reduce loss of their natural texture. Additionally, the Vacuum Compartment creates an air-free storage environment that slows oxidation and preserves food a good condition.
This innovation not only extends food shelf life but also ensures optimal retention of nutritional value. The vacuum feature also enables faster, more effective marination--saving time while enhancing flavors and tenderness.
"This is more than just a technical breakthrough," said Ozan Guven, Managing Director of Hitachi. "The technology reflects Hitachi's philosophy that the kitchen is the heart of the home. With the Vacuum Compartment, families can enjoy fresh ingredients and faster, more flavorful meal preparation. This is not a future dream--it's real, and it's now available in Indonesia for the modern household with the highest standards."
"The future begins here. The future is fresh. With Hitachi," he added.
*Tested by Hitachi. Approx. 400g of leaf salad (without wrap) stored for 24 hours. Room temperature about 20℃, no door open/close. The humidity inside the cabinet is the average humidity of the shelf space. Humidity depends on the amount of storage in the refrigerator compartment, the food (type, condition, and amount of food), the number of times the refrigerator door is open/close, and the operating conditions.
Specially designed for modern Indonesian families seeking better living standards, the Hitachi MIJ is ideal for individuals and households aged 30 to 65 who appreciate cutting-edge technology and healthy lifestyles.
With a premium price point of approximately IDR 60 million, this multi-door refrigerator combines elegant aesthetics with advanced functionality. It saves time, enhances daily food quality, and serves as an investment in a healthier, more efficient lifestyle.
"This is more than a feature upgrade. Hitachi refrigerator R-GW670TN XK is our answer to Indonesia's premium segment, consumers who demand true food preservation, not just storage," said Pieter Cahyono, Sales Director at PT Arçelik Hitachi Home Appliances Sales Indonesia.
"The R-GW670TN XK symbolizes authentic Japanese quality. Its sleek tempered glass surface and seamless auto-door mechanism add a refined touch, making it a statement of premium living that suits Indonesia's urban families."
The design features a flat-surfaced tempered glass door, offering a modern, minimalist look that is both luxurious and easy to clean. The tempered glass is also durable and scratch-resistant, built to endure heavy storage while maintaining a pristine appearance over time.
The official launch of the Hitachi Made in Japan Refrigerators R-GW670TN XK will take place at Pekan Raya Jakarta 2025, offering consumers and industry professionals a first hand look at this state-of-the-art innovation. Visitors will be able to experience how this refrigerator redefines the way we think about food storage.
"With true Made in Japan technology, the Hitachi MIJ offers a real solution for maintaining food freshness and nutritional value two things that are increasingly important to Indonesian families. We believe this product will set a new standard in Indonesia's premium refrigerator market," Pieter concluded.
You can find Hitachi home appliances across almost regions of Indonesia, including Papua. Shop conveniently from home by visiting E-commerce, Tokopedia and Shopee. For original spare parts, visit the Hitachi Official Store SpareParts on Tokopedia and get the best quality products for your appliances.
Media Contact:
Nabila Puspa Asriyani
Marketing Communications
PT Arçelik Hitachi Home Appliances Sales Indonesia
Phone: +62 812-1300-400
Email: nabila.puspa@arcelik-hitachi.com
©PT. Arcelik Hitachi Home Appliances Sales Indonesia . All rights reserved.
Search
Indonesia